United Airlines incident sparks slogans

Like any good corporate scandal, the United Airlines’ furore is helping the internet do what the internet does best – produce aggressive social media material.

In particular, the Twitter #unitedairlinesnewmotto campaign is a highlight, with users lining up to take pot shots about the incident in which a passenger was apparently dragged bloodied and screaming from an overcrowded plane.

While we wait to see how the man’s legal action against the airline plays out, and what customers make of the company’s apology, let’s take a look at some of the Tweets.